Factors That Contribute to Adolescent Audience's Interest in the Webinar-Based Psychoeducation Process During the Covid 19 Pandemic

Abstract

It has been more than two years since the Covid-19 pandemic has hit the world, including Indonesia. Webinars refer to online seminar activities using certain internet-based websites or applications. Webinars are an alternative to transferring knowledge through online applications. This study aims to identify what factors factually influence the interest of the adolescent audience to be actively involved in the webinar-based psychoeducation process. Qualitative research methods are used in this study. The respondents in this study were 545 teenagers by voluntary sampling, where participants were recruited through social media channels and campus organizations. The main criteria for respondents are that they have attended at least five webinars with the theme of psychology in the last six months, assuming they are familiar with the webinar situation and there is a proper comparison. Respondents are aged 16 - 21 years. The survey method was used in this study. The data were analyzed using descriptive qualitative analysis using the atlas.ti 8 for Mac application. The researcher found that (1) the speaker's flight time was the factor that most influenced other factors, where experienced speakers in their field would be able to bring up fresh material and create quality teaching media and solutive and relevant material content for the audience. The experience of the facilitator plays a big role in increasing audience engagement. (2) The facilitator's skills in managing the audience where will reduce noise and build exciting and fun interactions between participants. (3) The quality of the webinar that makes them enthusiastic about being actively involved in the webinar process is divided into four themes, namely (a) technical implementation regarding the moderator's performance, number of participants, duration, implementation time, gimmick, the interaction between participants, assignments, noise during the webinar process; (b) materials regarding relevance, novelty, solutions, and quality of teaching media; (c) the presenter relates to interactive communication, voice intonation, ease of use of language, able to manage audience, experience, physical appearance, popularity; and (d) Information Technology aspects regarding device performance and network quality.