The Sample Size Adequacy-Saturation Conundrum in Digital Qualitative Research
Abstract
The rapid expansion of digital qualitative research has enabled researchers to access diverse data sources and platforms, reach people from different backgrounds and break geographical limitations when sampling, thus enhancing the quality, depth and breadth of research. However, an ongoing methodological dilemma concerns how researchers address the intertwined concepts of sample size adequacy and saturation. Through a synthesis of literature on sampling strategies, the evolution of the saturation point, the unique characteristics of digital data, technological affordances and the complexities associated with collecting data in digital contexts, the research established that digital contexts further complicate the sample size adequacy-saturation conundrum.
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