Sustainable Community-Based Tourism Development in Guwang, Gianyar Regency

I Wayan Miastra; Ni Gst Nym Suci Murni; I Ketut Budarma

doi:10.47814/ijssrr.v7i12.2344

I Wayan Miastra Tourism in Business Planning, Applied Master Program, Politeknik Negeri Bali, Indonesia
Ni Gst Nym Suci Murni Tourism in Business Planning, Applied Master Program, Politeknik Negeri Bali, Indonesia
I Ketut Budarma Tourism in Business Planning, Applied Master Program, Politeknik Negeri Bali, Indonesia

DOI: https://doi.org/10.47814/ijssrr.v7i12.2344

Keywords: Sustainable Tourism; Community-Based Tourism; Stakeholder

Abstract

This study aims to examine how sustainable community-based tourism (CBT) is being implemented in Guwang Village, Gianyar Regency to improve the tourist visits in Guwang Village. The study uses qualitative data collection and analysis techniques. The study highlights the factors that are important to the success of community-based tourism (CBT) projects and offer suggestions for enhancing the sustainability of tourism in the area. Research Methods: Data on the current state of CBT in Guwang Village are gathered through observation, document study, interviews with key stakeholders, and focus group discussion. The objectives of the study center on steps 5 to 9 of the 9 steps in the APEC Handbook of CBT, which include developing partnerships, adopting an integrated approach, planning and designing quality products, identify market demand and develop marketing strategy, and implement and monitor performance. Findings: The implementation of sustainable community-based tourism development in Guwang, Gianyar Regency, involves a series of strategies that focus on the active participation of local communities, cultural preservation, and environmental conservation. The sustainable community-based tourism development model in Guwang, Gianyar Regency, emphasizes the active involvement of local communities in every stage of tourism planning and implementation. Implication: The study is important because it provides insights in to applying CBT, which helps Guwang Village establish sustainable tourism.

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