Music and Its Impact on Socio-Moral Values in Contemporary Ghana: The Case of Ashanti People of Kumasi

Abstract

This research paper explores the intricate relationship between music and socio-moral values among the Ashanti of Kumasi in contemporary Ghana. Music plays a significant role in shaping cultural and societal norms and its impact on societal values cannot be overlooked. This study therefore aims to explore how music affects the socio-moral fabric of Kumasi by unravelling the profound impact of music on moral values and socio-cultural practices in Kumasi. The paper employs a qualitative research method combining historical and ethnographic approaches as the research design. The paper examines the historical evolution of music in contemporary Kumasi society and its portrayal of socio-moral values. According to the study, music in Kumasi has significantly evolved from its basic forms to various genres, thanks to the influence of technology and modernity. Highlife and Hiplife music continue to be the most popular musical genres in Kumasi. Western cultures have heavily influenced their lyrics, visual elements, and the instruments used. Most lyrics of Hiplife songs portray sexual immorality, drug abuse and violence whereas the visual clips contain scenes of semi-nudity which violate the socio-moral norms of the Kumasi society. The findings of the study contribute to the existing body of knowledge on music’s societal influence and shed light on the specific socio-moral dynamics of Kumasi society. Understanding these dynamics is crucial for policymakers, educators and artists in developing strategies to promote positive socio-moral values through music and media. Furthermore, it provides valuable insights into the potential of music as a catalyst for social change and moral development of the youth in contemporary Ghanaian societies.